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Pamela Jean Zetina is mother of Emiliano, Doménica, and a furry little angel named Lucrecia; she is Tony´s wife and the daughter of Elena and Roberto, whom she considers great accomplices and life teachers. Professionally, she works internationally as a speaker, coach and opinion leader on human development topics. She specializes in holistic communication, which is the way she calls the integration of those personal, spiritual, and social skills that allow us to optimize our mental resources in order to take our emotional and existential intelligence to the next level. She has a Bachelor's degree in Communication, a Master's degree in Human Development, another one in Neuro-Linguistic Programming and certifications in Neuroscience for Business by MIT University, as well as in Non-Verbal Behavior, among others. She delivers lectures, courses, retreats, and immersive experiences for companies, organizations, and the general public. She is the author of The Magic of Persuasion, winner of the Reed Latino award in 2019. She has been recognized twice with an honorary doctorate, in 2019 by the American Cultural Institute University and in 2022 by the Honoris Causa Foundation. Her goal is to bring people back to themselves by helping them acknowledge their power and wisdom to choose whoever they want to be, and create whatever they want to experience. Life is an ongoing process of creation
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